Construction Toys Market By Product Type (Building Blocks, Bricks, Magnetic Tiles, Mechanical Sets, Educational/Engineering Sets, Robotics-based Construction Toys, Themed Construction Sets [e.g., licensed movie themes]); By Material (Plastic, Wood, Metal, Others [Magnetic, Foam]); By Age Group (0-4 Years, 5-8 Years, 9-12 Years, 13 Years and Above); By End-User (Residential [Household use], Commercial [Schools, Daycare Centers]); By Geography, Segment revenue estimation, Forecast, 2024-2032.

The construction toys market was worth USD 11.2 billion in 2023 and will be worth USD 18.53 billion by 2030, growing at a CAGR of 6.5% during the forecast period.

 

In the construction toys market, the main factor contributing to the growth is the growing demand for educational and developmental toys that foster children's mental and physical development while playing. With the global educational toy market expected to grow by over 8% annually, construction toys, such as LEGO sets and building blocks, are gaining popularity for their role in promoting creativity and problem-solving abilities. The increasing popularity of STEM (Science, Technology, Engineering, and Math) education will add to the toys that help children develop building and engineering ideas. For example, in 2023, LEGO released new sets to combine robotics and coding with the construction they offer the child so that the kid may start programming while enjoying LEGO models. Subsequently, the market expands as parents and educators become more aware of the developmental aspects of construction toys.

 

There are many opportunities in the construction toys market, especially with the increased use of technology in toy products. The global smart toy market, encompassing connected and interactive toys, will be greater than $20 billion by 2025, offering a massive opportunity for construction toy manufacturers to integrate technology. Classic building kits are gradually used along with digital components. For instance, in 2023 LEGO extended the LEGO Boost and LEGO Mindstorms series that blends physical bricks and software applications where children can develop programmable robots and models. Combining STEM learning and out-of-the-box play and innovation indicates a continuing area of growth as parents look for toys that can be fun and beneficial in helping children develop problem-solving and technical abilities.

 

 

Market Segmentation

By Product Type:

• Building Blocks

• Bricks

• Magnetic Tiles

• Mechanical Sets

• Educational/Engineering Sets

• Robotics-based Construction Toys

• Themed Construction Sets (e.g., licensed movie themes)

 

By Material:

• Plastic

• Wood

• Metal

• Others (Magnetic, Foam)

 

By Age Group:

• 0-4 Years

• 5-8 Years

• 9-12 Years

• 13 Years and Above

 

By End-User:

• Residential (Household use)

• Commercial (Schools, Daycare Centers)

 

By Region

North America

• US

• Mexico

• Canada

• Rest of North America

 

Europe

• Switzerland

• Russia

• France

• Germany

• U.K

• Finland

• Turkey

• Netherlands

• Belgium

• Spain

• Italy

• Rest of Europe

 

Asia Pacific

• India

• China

• South Korea

• Japan

• Singapore

• Thailand

• Indonesia

• Malaysia

• Philippines

• Australia

• Rest of Asia-Pacific

 

LAMEA

• Brazil

• Argentina

• Uruguay

• Saudi Arabia

• Rest of LAMEA

 

North America holds the largest share of the construction toys market due to the growth in the sales of educational and developmental toys and the increasing focus on the learning concepts of STEM across the child population forums in North American schools and households. The toy industry in the United States was greater than $38 billion in 2022; among those toys were more educational construction toys. As seen in the case of LEGO, companies have a big market in North America and are constantly expanding by creating even more product categories. For example, LEGO created a LEGO Education kit introduced in 2023 and targeted classroom usage as an innovative way of applying building and mechanics along with Robotics and coding, which aligns with the region's recent emphasis on play and learning. This is due to the highly developed retail infrastructure in the region and the constantly growing market for toys that encourage the child’s imagination and mind.

 

Key Players

• LEGO Group

• Mattel, Inc. (Mega Bloks)

• Hasbro, Inc. (KRE-O)

• Bandai Co., Ltd.

• K'NEX (Basic Fun, Inc.)

• Playmobil (Brandstätter Group)

• GoldieBlox, Inc.

• Magformers LLC

• VTech (VTech Building Blocks)

• Melissa & Doug, LLC

 

Construction Toys Market Report Coverage

Report Attribute	Details
Forecast Period	2023 – 2030
Market Size Value in 2023	USD 11.2 billion
Revenue Forecast in 2030	USD 18.53 billion
Overall Growth Rate	CAGR of 6.5%
Base Year for Estimation	2022
Historical Data	2017 – 2021
Unit	USD Billion, CAGR (2023 - 2030)
Segmentation	By Product Type, By Material, By Age Group, By End-User, By Region
By Product Type	Building Blocks, Bricks, Magnetic Tiles, Mechanical Sets, Educational/Engineering Sets, Robotics-based Construction Toys, Themed Construction Sets (e.g., licensed movie themes)
By Material	Plastic, Wood, Metal, Others (Magnetic, Foam)
By Age Group	0-4 Years, 5-8 Years, 9-12 Years, 13 Years and Above
By End-User	Residential (Household use), Commercial (Schools, Daycare Centers)
By Region	North America, Europe, Asia Pacific, LAMEA
Country Scope	US, Mexico, Canada, Germany, U.K, France, China, Japan, India, etc.
Pricing and Purchase Options	Avail customized purchase options to meet your exact research needs.