Video Analytics Market By Based on the Component (Software, Services); Based on the application: (Incident Detection, Facial Recognition, Intrusion Management, Automatic Number Plate Recognition, People/Crowd Counting, Traffic Monitoring, Others); Based on the vertical/industry: (City Surveillance, BFSI, Education, Critical Infrastructure, Manufacturing, Hospitality and Entertainment, Retail, Defense, and Border Security, Transportation and Logistics, Traffic Management, Others)

Industry Report and Statistics

The global video analytics market will witness a robust CAGR of 23.1%, valued at $4.5 Billion in 2021, and expected to appreciate and reach $5.5 Billion in 2022 and $35.6 Billion by 2030, confirms Strategic Market Research.

Video footage created, gathered, or watched during video surveillance is subjected to computational processing and automatic analysis, known as "video analytics." The software uses video analysis of the monitored environments to identify traits, events, patterns, and characteristics of people or objects while disregarding irrelevant actions. Through social media, city monitoring, and video surveillance in industries, a significant amount of unstructured video data is generated. Users of video analytics software can also organize, distribute, and evaluate insights from video data to aid in decision-making. Many video analytics vendors are implementing various business and marketing strategies, including innovation of their product portfolio and attempting to come up with more advanced & suitable solutions as per client needs, in response to the disruptive effects of coronavirus in 2020 on various sectors. For instance, AllGoVision introduced AllSafe Video Analytics in August 2020 with the goal of improving public and private facility safety for people in workplaces, public spaces, industries, and other settings during the COVID-19 epidemic. To further enhance its capabilities in the field of video analytics, one of the market's top competitors, Cisco Meraki, announced the acquisition of Modcam in July 2020. 

 

Moreover, the demand for video analytics software is fuelled by aspects like accurate picture analysis, real-time processing, multiple visual inputs, and improved accuracy. However, due to the increased adoption of digital technologies across multiple industries and the requirement to provide improved services, the service category is anticipated to experience the fastest growth rate over the projection period. By assisting businesses with project advice, configuration, installation, security monitoring, and other crucial security services, video analytics services contribute to the expansion of the video analytics industry. The on-premise segment has dominated the industry in terms of deployment, and it is anticipated that it will continue to do so during the anticipated time. This is attributable to the adoption of on-premise deployment strategy by sectors including banking, financial services & insurance (BFSI), education, and healthcare that are susceptible to cyberattacks or data breaches since they handle sensitive data.

 

Market Dynamics:

Market Drivers : (Increasing public safety spending and attention from governmental bodies, Rising Real-Time Event Detection Demand Will Fuel Market Growth)

•  The transportation sector is receiving significant government investments for public safety due to the likelihood of numerous accidents and crimes. In a survey conducted by Axis Communications, security cameras were installed in the cars of 97% of respondents from 30 different countries. Together, Room40 and the Belgian Vias Institute, a business specializing in security monitoring analytics, will use the Scene Analytics technology to address problems on Belgian highways and in other public places. The global market for video analytics is therefore anticipated to be driven by rising awareness and rising public safety.

 

• The ability of analytics-integrated video software to analyze life or previously recorded video streams in order to find, categorize, and follow behavior patterns and preset objects has become a major industry driving force. For instance, USD 3.3 million technological contribution pumped in by Convergint included a software platform from BriefCam, a supplier of video content analytics, that was implemented at the National Mall in August 2021. By offering real-time notifications and the capacity to search and filter footage, BriefCam can help the National Park Service (N.P.S.) & the U.S. Park Police (USPP) conduct swift investigations and make choices that promote safety and security. Standard surveillance networks can be transformed with the use of intelligent detection and alert systems for cars, stationary objects, or people using real-time video analytics with high-performance capabilities. To process large-scale films for better analytics, each commercial, public, and governmental entity builds network links with variable bandwidths between cloud-based I.P. cameras.

 

Real-time event detection has improved social conditions and the atmosphere for international trade while also helping to reduce thefts, crimes, and other criminal behavior, which has driven the expansion of the video analytics industry.

 

Market Restraints: - (Cyberattacks and data theft are on the rise.)

• Cyberattacks and data breaches have significantly increased in recent years. Many businesses aren't aware of this problem and don't have good cybersecurity procedures. Phishing and social engineering assaults affected 62 % of firms in 2018. Its anticipated that USA will be a victim of almost 50% of all the data breaching activities worldwide by 2023.

 

Opportunities : (Rise in the implementation of video analytics of the data captured by drones)

•  Drone use has increased recently, especially in the aerospace and defense sectors. In the U.S., there are 1,563,263 drones registered, of which 441,709 are used for commercial reasons, according to Federal Aviation Administration figures. Drone inspections have been carried out in a number of hard-to-reach sites. One of the most important applications for drones is creating a 3600 time-lapse video of an area. Drones are used to carefully and frequently fly over a certain terrain to capture high-resolution photographs from all directions. Drone analysis software helps the businesses to view, and analyse aerial data gathered by drones. It provides 3D and 2D visualizations of sites recorded by drone along with digital-surface models and slope maps. Primarily, these drone analysis tools are used by the data analysts to pull adequate insights from aerial data. The data is leveraged by various mining and construction businesses for the estimation of raw material quantity and stockpiles in their respective inventory for providing highly accurate inventory analysis compared to the traditional procedures thereby catering to myriad opportunities in future for market prosperity.

 

• Predictive analysis is utilized to make adequate predictions regarding future events by using data mining, AI, and varieties of ML techniques. It captures valuable signals that include video, audio as well as data from social media consisting of pivotal attributes of customer behaviour. Also it can capture the atmospheric data because the surveillance cameras are installed in the open areas. All of these parameters can be subsumed and utilized to generate the predictions, which can be very daunting. Time Consumption, Storage Requirements and review of each and every video clip are some of the factors which might pose a challenge in the generation of the traditional way of predictive information. Therefore, the origination of the predictive information with the help of video analytics can prove out to be an opportunity for the worldwide video analytics market.

 

Video analytics market: Analysis of different Segmentation:

This research report on the video analytics market is bifurcated based on component, application, vertical/industry, and region.

Based on the Component:

• Software

• Services

 

Based on the application:

• Incident Detection

• Facial Recognition

• Intrusion Management

• Automatic Number Plate Recognition

• People/Crowd Counting

• Traffic Monitoring

• Others

 

Based on the vertical/industry:

• City Surveillance

• BFSI

• Education

• Critical Infrastructure

• Manufacturing

• Hospitality and Entertainment

• Retail

• Défense and Border Security

• Transportation and Logistics

• Traffic Management

• Others

 

Based on the region:

• North America

  • US

  • Canada

 

• Europe

  • UK

  • Germany

  • France

  • Italy

  • Spain

  • Rest of Europe

 

• APAC

  • China

  • Japan

  • Australia and New Zealand

  • South Korea

  • India

  • Rest of APAC

 

• MEA

  • Saudi Arabia

  • Qatar

  • UAE

  • South Africa

  • Rest of MEA

 

• Latin America

  • Brazil

  • Mexico

  • Rest of Latin America

 

On the basis of components, software and services make up the market segments. The automation of video surveillance procedures by video analytics software offers cost-effective benefits to end users. The market expansion is mostly attributable to the rising adoption of analytics software across public and private businesses. Additionally, the market expansion will be fuelled by the rising need for video data that may provide actionable insights. Improvements in video surveillance systems and video management software with artificial intelligence, deep learning, analytics, and machine learning are anticipated to fuel the market. Furthermore, organizations need advanced technology-enabled software for real-time processing, improved accuracy, high-definition videos, and precise picture analysis. Installation, training, and technical support services are likely to see significant growth as small and medium-sized organizations increasingly adopt video surveillance solutions. The majority of market players focus on satisfying the needs of end users by offering full packages that include software and services and security systems like access control, video surveillance, motion detection, intrusion detection, and others. On-premise and cloud deployment are two market segments. Due to the acceptance of cloud computing among small and medium-sized businesses, on-premise deployments are projected to have a slow demand in the future years. Due to the increased popularity of cloud-based video analytics software among S.M.E.s and start-ups, cloud deployments are anticipated to experience significant growth throughout the projected period. As per the results of a survey conducted in April 2021, around 4 out of 5 American businesses (79 %) had already expanded their cloud migration strategy. Additionally, for the migration of new services to the cloud in 2020–21, more than half of those firms raised their I.T. budgets. Therefore, greater spending to embrace cloud computing across enterprises is anticipated to fuel market growth. The market is poised to be driven by organizations' consideration of the advantages of the cloud over on-premise solutions, such as greater analytics & reporting, continuous updates, and improved user experience.

 

Based on the application, Facial recognition, Crowd management, license plate recognition, intrusion detection, motion detection, and other categories make up the market segments. Crowd management is anticipated to have a significant market share during the forecasted period. During major events, governments, police officials, and defence departments must handle and monitor enormous crowds of people. In these circumstances, end users receive situational alerts in real time, thanks to the integration of cutting-edge surveillance systems with video analysis capabilities. The facial recognition industry is anticipated to grow at the fastest rate. Applications include criminal identification, passport, and visa fraud detection, attendance tracking, and management, which are likely to have a robust impact on the industry. Additionally, market growth is anticipated to be fuelled by solutions' growing acceptance in programs like motion detection, intrusion detection, license plate recognition, etc.

 

As per industry, the market is ramified into government, BFSI, essential infrastructure, retail, transportation, and other categories. Government includes police enforcement and smart cities. The demand for video analysis solutions has undergone a paradigm shift due to the expanding needs of numerous end customers. The travel and transportation industry is anticipated to hold the lion's share during the forecasted period. Retail growth is projected to be fuelled by the increased need to monitor consumer behavior, shopping patterns, and time spent. The COVID-19 epidemic has sped up the deployment of cutting-edge technologies in hospitals for patient monitoring and maintaining social distancing. Furthermore, it is anticipated that end-users in the BFSI, government, education, and critical infrastructure sectors would increasingly be interested in cutting-edge video content analytics solutions. The use of video content analysis tools by enterprises has been spurred by the use of information technology in various sectors. The market is projected to be augmented by end users' rising emphasis on deploying sophisticated security monitoring and surveillance systems to comprehend crowd numbers and behavior in a particular region. For vehicle counting, traffic jam detection, license plate identification, speeding detection, and other uses, the transportation sector uses these systems.

 

Based on Geographical Analysis, North America held the greatest share of the market. Due to the development of new technologies, it's projected that there will be a surge in need for video content analytics solution. The advent of new technologies, and presence of pivotal players like Honeywell International, IBM Corporation, Motorola Solutions, Cisco Systems, and others, are expected to fuel the demand for video content analytics solutions in the U.S. and Canada. End customers in the United States and Canada are actively pursuing the use of video analytics combined with cutting-edge technologies. To grow their businesses and consumer bases, market participants collaborate and form partnerships. For instance, Motorola Solutions, Inc. added the H5M Camera to its lineup of video security products in February 2020. It offers unusual motion detection (U.M.D.) for outdoor security that is powered by A.I. It is sold all over the world and comes in 2-megapixel and 5-megapixel configurations. It is predicted that exponential growth will occur in the Asia Pacific region during the projection period. It is anticipated that government-funded smart city initiatives and sophisticated surveillance projects for national security would increase the use of video analytics throughout the region. Market expansion is being driven by the retail sector in nations like China and India.

Video Analytics Market Report Coverage

Report Attribute	Details
Period of Forecast	2021 - 2030
The market size value in 2021	USD 4.5 billion
The revenue forecast in 2030	USD 35.6 billion
Growth rate	CAGR of 23.1%
The base year for estimation	2021
Historical data	2017 – 2020
Unit	USD Billion, CAGR (2021 - 2030)
Segmentation	By Component, By Application, By Vertical/Industry, and Region.
By Component	Software, Services
By Application	Incident Detection, Facial Recognition, Intrusion Management, Automatic Number Plate Recognition, People/Crowd Counting, Traffic Monitoring, Others
By Vertical/Industry	City Surveillance, BFSI, Education, Critical Infrastructure, Manufacturing, Hospitality and Entertainment, Retail, Defense, and Border Security, Transportation and Logistics, Traffic Management, Others
By Region	North America, Europe, Asia-Pacific, and LAMEA
Country Scope	India, China, USA, UK, Germany, and Italy.
Company Usability Profiles	Avigilon(Canada), Cisco(US), Honeywell(US), Agent Vi(US), Allgovision(India), Axis Communications(Sweden),   Iomniscient(Australia), Dahua(China), Huawei(China), Intelligent Security Systems(US), Verint(US), Gorilla Technology(Taiwan),  Viseum(UK), NEC (Japan), etc.

 

Video analytics market: Analysis of Competitive Landscape

• ALLGOVISION TECHNOLOGIES PVT. L.T.D.

• AVENTURA TECHNOLOGIES, I.N.C.

• AXIS COMMUNICATIONS AB

• PURETECH SYSTEMS INC.

• QOGNIFY

• VERINT SYSTEMS INC.

• CISCO SYSTEMS, I.N.C.

• HONEYWELL INTERNATIONAL INC.

• INTELLIVISION TECHNOLOGIES CORP.

• INTERNATIONAL BUSINESS MACHINES CORPORATION

 

Video analytics market: Recent developments

• On July 2022, The U.S. Air Force AFWERX awarded a Direct-to-Phase II SBIR (Small Business Innovation Research) grant to ZeroEyes, the company that developed the only AI-based gun detection video analytics platform that has been designated under the U.S. Department of Homeland Security's SAFETY Act, for the study and development of automated threat detection for unmanned ground vehicles (U.G.V.s). 

 

• On July 2022, Smart Cow launched Ultron-Edge A.I. Platform for providing sensor fusion for the smart cities & Autonomous Infra-structure deployments. Ultron is designed for autonomous infrastructure and smart cities that can take advantage of its powerful computational capabilities and fast response times for A.I. vision applications in various settings, including automated homes, smart industries, and road crossings. For Ultron, SmartCow created an all-in-one ctrl software platform that includes various industrial features like sensor fusion, machine vision, AIoT, and robotics, all of which are supported by ctrl software. To integrate computer vision, I/O control, NVIDIA DeepStream, video analytics, etc. this control software offers the adequate vision and sensor fusion capabilities in the form of function libraries, I/O blocks, and APIs that can be called up from Ultron, all of which are programmable using a browser-based programming tool. Additionally, Ultron integrates with SmartCow FleetTrackr, which tracks and logs data in real-time such as machine productivity or operating temperature, initiates and terminates operations automatically, creates warnings and alerts in the event of a problem, and does much more.

 

• On July 2022, End consumers all over the world became aware of the numerous advantages offered by A.I. Boxes. A wide range of novel features that go far beyond the conventional security applications of surveillance cameras is included with accurate deep-learning technology. Cameras are still used for safety, risk management, and loss prevention, but because of their clever deep-learning capabilities and A.I. Boxes, the same cameras can now provide a lot more value. Deep-learning analytics are preloaded on some A.I. boxes so that they can add A.I. capabilities to regular cameras. As a result, store managers can give context to the existing video footage that their security cameras have been recording. They enable standard surveillance cameras to categorize and distinguish between persons, objects, and colors. They also enable users to swiftly and precisely search for persons and cars and set up real-time trigger events.

 

Various devices that the market leaders are manufacturing are:

Name	Feature	Key player
QOGNIFY VMS	Qognify has been creating cutting-edge video management systems for more than 20 years as one of the top producers of physical security solutions around the globe. Recent results of these efforts include Qognify VMS, which goes beyond the conventional scope of using video technology to provide safety and security by assisting business operations and adding value.	QOGNIFY
AXIS Camera Station	The video management and access management software AXIS Camera Station was created specifically to accommodate a variety of installations. Retail establishments, lodging establishments, educational institutions, and manufacturing businesses are just a few of the businesses that have complete control over, protection of, and response time for their premises. Anyone can operate AXIS Camera Station's robust and user-friendly interface, manage incidents, and instantly export high-definition proof.	AXIS COMMUNICATIONS
Cisco Video Analytics Data Sheet	Users of Cisco Video Analytics software have access to cutting-edge methods for performing video analysis. The software offers an easy-to-use user interface and strong capabilities to help businesses get the most out of their security footage. On-the-fly deployment of video analytics on the network is made possible by the processing of analytics on capable edge devices. There are two analytics packages available from Cisco Video Analytics: Security and Counting. Users can upgrade from the Base version to the Advanced version of any package to receive access to more robust analytics features	CISCO